Inside Healthcare magazine is pleased to present the points of view of many different industry stakeholders. If you would like to contribute your own guest blog to our site, please contact the editor at jamie.morgan@phoenixmediacorp.com By Martha Vetter Hospice marketing = Research + clear, consistent communication + artfully crafted campaigns. One of the common challenges
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Inside Healthcare magazine is pleased to present the points of view of many different industry stakeholders. If you would like to contribute your own guest blog to our site, please contact the editor at jamie.morgan@phoenixmediacorp.com By Mary Carr From May 6 to May 12, nurses across the nation celebrated National Nurses Week 2012. What did
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Inside Healthcare magazine is pleased to present the points of view of many different industry stakeholders. If you would like to contribute your own guest blog to our site, please contact the editor at jamie.morgan@phoenixmediacorp.com By Damandeep Kochhar Healthcare reform is altering the U.S. healthcare industry. American health plans, long operating on a wholesale model,
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Inside Healthcare magazine is pleased to present the points of view of many different industry stakeholders. If you would like to contribute your own guest blog to our site, please contact the editor at jamie.morgan@phoenixmediacorp.com By Heather A. Haugen We live a promise at The Breakaway Group: To Always Leave More Than We Take. Essentially,
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Inside Healthcare magazine is pleased to present the points of view of many different industry stakeholders. If you would like to contribute your own guest blog to our site, please contact the editor at jamie.morgan@phoenixmediacorp.com By Steve Jacob Primary care physicians are the front line of medicine. They are the first stop for people who
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Inside Healthcare magazine is pleased to present the points of view of many different industry stakeholders. If you would like to contribute your own guest blog to our site, please contact the editor at jamie.morgan@phoenixmediacorp.com By Stan Massey If you’ve spent much time watching TV, particularly the abundance of reality shows, or scanning the vast
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By David Finn One of the fun parts of being the health IT officer for one of the world’s largest information security software vendors is getting to talk to a lot of people working in health IT (HIT). Talking about HIT is a lot easier than actually having to do it every day. I know
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By Alyn Ford Customers have experienced numerous permanent changes in the way industries provide services and goods to their customers. Henry Ford introduced a standardized process for automobile production that brought cars to the masses. Turner changed the television market with the introduction of the cable news market. Blackberry revolutionized mobile telephone communications. Apple brought
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By James Notaro, RPh, PhD A recent study published in the April edition of Health Affairs concluded that “consumers are more interested in the quality of healthcare than in its cost.” The fact that patients do not actively attempt to balance quality and cost in care selection decisions may not be particularly surprising. Most healthcare
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Promoting and supporting healthful behaviors is important in healthcare industry By Mark El-Tawil Many people believe that their health is best managed by doctors. After all, doctors are healthcare providers, right? I believe just the opposite. Doctors are best at providing care for the sick. However, the best place for people to take “care” of
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